The Digital Marketing Specialist will be responsible for all digital marketing activities of the various products of the company’s canadian subsidiary.
Prepare advertising campaigns on the web and social media;
Participate in the creation and integration of content on websites and mobile applications;
Propose new ideas for promotions, special events, product launches, etc .;
Create and send newsletters, as well as manage the database of customers;
Manage the company’s e-learning platform;
Participate in the coordination and promotion of webinars;
Optimize SEO / SEM and analyze campaign statistics.